Writer: Zhongda vending machines Time:2022-10-24 18:22 Browse:℃
The choice of vending machine placement location is the key to profitability, pick a cost-effective location that can bring a constant flow of customers to your vending shop, so how to pick a good placement location? What are the unsuitable locations for vending machine placement?
Before we place vending machines, we should analyse the nature of the location, the location of the placement, the characteristics of the object of use, the usage rate and other data, mainly the following points.
First, the Human Flow Factor
To choose the effective flow of people in large places, and relatively closed, the competition is small places. For example, schools (teaching building hall, under the dormitory building, next to the playground, outside the bath), hospitals (hall), underground, high-speed railway station, railway station (waiting room, ticket hall, etc.), factories, etc.
Second, the Quality of the Place Crowd
Some places are crowded but not necessarily suitable for vending machines, such as the same railway station, near the platform is very inappropriate, everyone to the platform is basically busy on the train, there is not much free time to buy things, so like railway stations and airports these places are basically arranged in the waiting hall vending machines.
So choose the location to pay attention to the flow of people and the quality of the nature of the flow, but also pay attention to the competition brought by the surrounding entity artificial shops.
Third, Goods Corresponding to the Crowd
Young people are the main group of cosmetic, food and beverage and adult products consumers, so vending machines should be placed in spots where young people account for a relatively high proportion; for example, mask vending machines, swimming pools and girls’ dormitories in universities become good placement locations.
Some tourist attractions, parks, zoos and playgrounds, where children like to enjoy buying things on vending machines with their own hands with the help of adults, with food and drink and children’s toys being the main consumer goods.
Semi-enclosed factories, industrial parks in special towns and art spaces, which are also excellent places for vending machine placement because it is not convenient to go out and buy.
Places where drinks are consumed are also good places to place them (e.g. ballrooms, gyms, etc.), but with attention to their income levels and corresponding spending power.
Vending machines, like those placed in communities, are more suitable for selling everyday products of immediate need - fresh fruits and vegetables to meet the needs of community residents. The vending machines under the Forage Closet Smart Technology have stayed in nearly 100 communities nationwide, and have cooperated with major properties and real estate, and the profits are quite substantial.
Four, Safety Factors
Although the vending machine has a certain anti-theft and explosion-proof ability, but still need to try to put the vending machine cloth in a safe location: security complete place, or within the coverage of the monitoring probe.
Five, Convenience of Operation
When examining the location, try to take into account the ease of installation and replenishment of the channel. Single, single machine in this case, generally should consider the place of placement can not be too far away, in the shop has a problem or need to be convenient when the goods; if it is put in a certain area more than one, should consider the surrounding crowd composition, especially the age group composition, age group composition should be in the 18-40 years old, crowd positioning in college students, young people community, and business hotel relatively more concentrated area.
So engaged in the unmanned vending industry, a better vending machine placement site is very important. If a vending machine is not placed in a location that meets the above conditions, then it is best not to place it.
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