Vending machines are new to the industry, how do you select the goods inside a vending machine?

Writer： Zhongda vending machines Time：2022-09-30 15:36 Browse：℃

At present in the new retail high-speed development environment, many investors have shifted their attention to the vending machine, its convenient and fast consumption in line with the current public consumption concept, also means that the field has a large number of potential consumer groups, the future has a better industry prospects, as the new retail of the main entrepreneurial wind, the operator should be how to select the vending machine goods?

Firstly, as a self-service retail machine, vending machines are less restricted by time and location and can save on labour and rent costs and operate 24 hours a day. There are many different types of vending machine aisles, the most common being spring aisles, track aisles and serpentine aisles, etc. There are also lattice cabinets for selling a full range of products, and operators can choose the right aisle for the product they are selling.

In general, when selecting goods for vending machines, they need to be in line with a variety of factors such as location scenarios, customer flow composition and consumption capacity. Most shops are located in places with high footfall and at the same time are more enclosed, such as underground entrances, hospital outpatient clinics and office buildings; after confirming the location, the type of goods is flexibly allocated according to the daily habits and product preferences of the target consumer group, thus promoting higher sales.
With the support of various technologies, the marketing capabilities of the vending machine continue to grow. Based on the analysis of the consumption data collected by the intelligent system, the target group of the vending machine can be found precisely, and their buying preferences can be judged, so that more accurate promotion of the product can be carried out; the business data analysis table can also be summarised in accordance with the vending machine’s background management to see what products are highly profitable and which ones are profitable, so that timely adjustments can be made. The total amount of each product can be adjusted to maximise profits.

Secondly, the promotion of the place to visit, according to the surrounding crowd consumption ability of the commodity price tag, can achieve stronger sales business results; or to the professional services of the vending machine manufacturers to seek help, such as we in the Zhongda Smart Tech, we have a professional team for you.